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China Now: Doing Business in the World's Most Dynamic Market Books
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Binding: Hardcover
Dewey Decimal Number: 658.840951
EAN: 9780071472548
ISBN: 0071472541
Label: McGraw-Hill
Manufacturer: McGraw-Hill
Number Of Items: 1
Number Of Pages: 385
Publication Date: November 08, 2006
Publisher: McGraw-Hill
Sales Rank: 88705
Studio: McGraw-Hill




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Editorial Review:

Product Description:


Turn East-West Relations Into Win-Win Situations



China has more than one billion people. That's one billion potential customers. China Now is your must-have guide to this exciting world of opportunity, written by a top corporate advisor and a renowned business professor who specialize in East-West business strategy. Together, Mark Lam and John Graham have worked with dozens of Fortune 500 companies and thousands of American and Chinese executives, and now share with you their most successful strategies, tactics, and insights.



A comprehensive all-in-one tour of the world's fastest growing market, China Now is filled with everything you need to know about China's people, negotiation styles, culture, history, economics, and business dealings. You'll learn how to plan, where to go, and who to visit for the best results. And, unlike other books on the market, you'll discover the key differences between various regions and businesses that could make or break the deal.



China Now includes:

  • The best regions to do business
  • Nonverbal cues and culture-based signals
  • Important travel, meeting, and personnel tips
  • Laws and regulations on customs, foreign trade, and investment
  • Protecting your intellectual property rights


Even if you've read Sun Tsu's The Art of War, this book will help you master the art of peaceful negotiations-and establish long-term partnerships that profit everyone involved. The advice you'll find here is not only invaluable; it's absolutely essential to the future of your business.





Customer Reviews
Average Rating:  out of 5 stars

Rating: 4 out of 5 stars - Breezy guide to business in China
N. Mark Lam and John L. Graham offer an interesting, informed overview of doing business in China. The authors did some of their research on Wikipedia (a source they honestly credit), and some in popular business magazines and books, but the source that comes through is their experience. They do a good job of pulling all their material together. They begin with a summary of history, followed by advice on negotiating with background material on American and Chinese attitudes. This guidance is useful, ... Read More



Rating: 5 out of 5 stars - Interesting book worth the read
This is an interesting book well worth reading, especially if you are doing business in China or plan to do so.



Rating: 4 out of 5 stars - Excellent guide for business negotiation in China!
The book is a page turner. China joined the WTO in 2001. With the upcoming Beijing Olympic Games in 2008 and Shanghai World Expo in 2010, China provided fantastic opportunities for multinational enterprises.

The comparisons on negotiation style between Japanese, Korean, Taiwanese, Hong Kong and Chinese managers, were covered in details. It is the best part of the book. This is a must read for all American CEOs.

With the new leadership, Mr. Hu Jintao as president and thousands ... Read More



Rating: 4 out of 5 stars - Good Time to Learn Mandarin
Every time I visit Shanghai, I become more convinced that this is the Chinese Century, much as the last century was dominated by America and the 19th Century by Britain. I picked up a copy of this book at Hongqiao Airport en route to Beijing and finished it within days.

The authors clearly know their stuff, and despite repeating themselves throughout the text, present a compelling case for respecting Chinese culture and learning how to conduct business differently than the typical American practices. ... Read More



Rating: 5 out of 5 stars - Great information and insight with intriguing statistics
Sun Tzu said "Know yourself, know your enemy, and you will win every battle." This book provides the readers with a key to the critical success factors of conducting business in China. It contains much pertinent information to help understand the people and the culture that drive the business culture in China. As a former expat manager in Asia for a major American telecom company, I found incredible knowledge, intriguing numbers, and insight in this book, and I highly recommend this book for anyone that wants to ... Read More





 



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